Custom T-shirts and Caps for Employee Welcome Kits

Marketing is too important to be left to the marketing department alone. Each and every stakeholder of an organisation has a strong potential to be a brand ambassador there by becoming a marketer for organisation in true sense.  Employees play a major part in bringing the company’s brand to life. And it has its share of props for the propaganda.

Companies are tapping into the market to turn intangible employee experience to tangible products.  To make this idea sustainable – Company T-shirts and Caps play a major role. Sharing well-crafted employee welcome kits  on professional sites like LinkedIn has become an honour for the new employees. Use of such items have been quite successful in the past to promote the brand and also assimilate the employees into the new setup. Organisations are not leaving any stones unturned to make such moments memorable for the new employees. It is equally beneficial for the employees as they embark on their new journey in the career. It helps them build new connections from their new organisation and get more acquainted with company culture.

Customised T-shirts and Caps have potential usage to go beyond the workplace. Take the instance of T-shirts which can really start a conversation wherever you go beyond work – about your organisation, its values, work you do. In the organisation – company events or any employee engagement activities, T-shirts can add a fun factor in the activities we do. It brings a sense of belongingness and team spirit. The positive vibes created through this connectedness will improve productivity and loyalty in the long run.

Multiple surveys have been conducted which clearly indicates new hires receiving employee welcome kits with thoughtful accessories feel appreciated by the organisation and enhances their job satisfaction levels from early days. The efficiency and result driven attitude of employees can bring wonders. Well-fitting T-shirts are the most affordable and effective apparel. Similarly, caps are ideally the most versatile and practical gift item. A well-fitting cap is perfect for any occasion – all you need to do is add the right branding colours to promote the organisation logo and make the new employee feel as part of the new organisation. Including caps and t-shirts in new joinee kits will initiate a relationship with them and help them hold on to the relationship.

Caps and T-shirts can be felt and seen which gets etched in the memory of the viewers and people who wear them. Once employees start associating themselves to their organisation and start narrating their brand story – it results in the brand telling the success stories of the employees with our corporate gifts in India.

Small things indeed can make a lasting difference in the long term for your brand. Multiple cloth combinations and print methods can be used to ensure the T-shirts and caps take the brand story forward without any dilution. In an era where there is very little to choose between companies, brand pull is the only differentiator, so build your brand brick by brick, one merchandise at a time.